Dynamic Yield is an AI-powered Personalization Anywhere™ platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, allowing the rapid and scalable creation of highly targeted digital interactions. Marketers, product managers, and engineers use Dynamic Yield daily for launching new personalization campaigns, running server-side and client-side A/B tests, leveraging machine-learning for product and content recommendations, and employing algorithms for smartly triggered email and push notifications. Headquartered in New York, the company serves more than 300 brands across the world.
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Dynamic Yield, the AI-Powered Personalization Anywhere™ platform, announced today the release of its Identified Offline Purchase Data Ingestion capability, allowing brands to import lists of purchases done offline (e.g. in physical stores) and match these records with online identities. This enables brands to run deeper personalization campaigns that are based on offline purchases. This new […]
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