Bill Byrne is the co-founder and managing director of Remedy Public Relations in San Diego. He manages a worldwide team that handles media relations for an enviable list of clients in industries that include the active-outdoor lifestyle, along with corporate finance, craft beer, consumer and B2B tech, healthcare, and general consumer goods.
Throughout the year, you can find Bill at CES showcasing future tech, running between booths for media appointments at the Outdoor Retailer show, or contributing thought leadership pieces on the real estate and public relations industries.
Remedy’s clients love Bill’s knack in developing programs that secure media attention beyond the expected, helping to secure editorial coverage for products and brands that aren’t the leaders in their space or category.
Bill was also instrumental in developing the Remedy PR Checkup. Launched in 2015, the Remedy PR Checkup is a communications and media relations audit aimed to determine if a brand is making the most of the resources it’s putting towards public relations. The audit yields a variety of results and many times has led to brands realizing that they are actually getting a great value in relation to the efforts being put in.
Forward-thinking, outspoken, and sometimes called motivationally abrasive by colleagues, Bill embodies the mantra that you can’t lead by standing in the back.
Bill’s personal brand history includes a range of entrenched blue-chip brands and successful startups, including Burton Snowboards, Rome SDS, Sony, Intel, Ridgemont Outfitters, SPY eyewear, Saint Archer, FUGOO, Local Roots Hard Kombucha, and many others.
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